Please note that there are several videos below…
Introductory-level simulation game instructions for STUDENTS
Introductory-level simulation game instructions for INSTRUCTORS
Advanced-level simulation game instructions for STUDENTS
Advanced-level simulation game instructions for INSTRUCTORS
Expert-level simulation game instructions
Price-Place (B2B) Sim Game
Related Games
Even More Teaching Activities
This firm is looking to undertake some market research, but they first need to define the research problem – can…
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In this activity, students look at a range of critical incidents in services marketing and discuss how they could be…
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This activity highlights several common channel conflict situations. For each situation, the task is to determine how to reduce the…
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For this exercise, students identify the competitive set for a manufacturer of instant coffee (such as Nestle's). The aim of…
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This is a 20 multiple-choice question video quiz on the PRICE MIX. It is a fun and interactive approach to…
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In this activity, students are presented with basic costs and a demand curve for the local pizza shop and they…
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