In this activity, students review 20 statements with differing views on marketing and then they indicate to what extent they agree/disagree with the statement. It is designed for students later on in their marketing students. Ideal for class discussions and debates.
Understanding the Role of Marketing Review the Teaching Activity
This puzzle game is based on the New York Times “Connections” game, where players need to find sets of four words that are connected or related to each other in some way. In this activity, students have 20 sets of four marketing terms to uncover. Not only is it a great teambuilding exercise, but it is ideal for revision and understanding key marketing terms.
Marketing Connections Puzzle Game Review the Teaching Activity
This puzzle game is based on the New York Times “Connections” game, where players need to find sets of four words that are connected or related to each other in some way. This is the SECOND activity in this series, and is a little tougher. Students have 20 sets of four marketing terms to uncover. Not only is it a great teambuilding exercise, but it is ideal for revision and understanding key marketing terms.
Challenging Marketing Connections Puzzle Game Review the Teaching Activity
In this fun puzzle, students will test their knowledge of marketing abbreviations. The activity has a list of 40 abbreviated marketing terms with a list of words that they need to match. But there are some leftover words to see which student team is the fastest at solving the puzzle.
A Guide to Marketing Abbreviations Review the Teaching Activity
This is a simple individual student activity to help clarify marketing information terms by sorting the sources of information into whether they are internal or external to the firm.
Marketing Information: Internal or External? Review the Teaching Activity
This is a simple worksheet activity for individual students where they sort 20 terms and phrases into whether it is referring to SEO or SEM.
SEO or SEM: What’s the Difference? Review the Teaching Activity
This is a simple exercise where students sort a variety of communication tools into the categories of paid, owned, and earned media. Good as an introductory activity to this base digital marketing concept.
EXCLUSIVE ACTIVITY FOR MEMBERS
Which is which? Paid, Owned, Earned Media? Review the Teaching Activity
For this activity, students need to match the Integrated Marketing Communication (IMC) tool to its appropriate definition.
Integrated Marketing Communication Definitions Review the Teaching Activity
A revision crossword for an array of marketing terms and definitions – ideal for reinforcing terms at the end of term. Ideal team-based activity.
Marketing Terms Crossword Review the Teaching Activity
An in-class activity for students to understand which products are more suited to the 4Ps (goods) or the 7Ps (services) marketing mix.
EXCLUSIVE MEMBER ACTIVITY
Do We Use the 4Ps or the 7Ps? Review the Teaching Activity