This puzzle game is based on the New York Times “Connections” game, where players need to find sets of four words that are connected or related to each other in some way. In this activity, students have 20 sets of four marketing terms to uncover. Not only is it a great teambuilding exercise, but it is ideal for revision and understanding key marketing terms.
This puzzle game is based on the New York Times “Connections” game, where players need to find sets of four words that are connected or related to each other in some way. This is the SECOND activity in this series, and is a little tougher. Students have 20 sets of four marketing terms to uncover. Not only is it a great teambuilding exercise, but it is ideal for revision and understanding key marketing terms.
In this fun puzzle, students will test their knowledge of marketing abbreviations. The activity has a list of 40 abbreviated marketing terms with a list of words that they need to match. But there are some leftover words to see which student team is the fastest at solving the puzzle.
This is a simple individual student activity to help clarify marketing information terms by sorting the sources of information into whether they are internal or external to the firm.
This is a simple worksheet activity for individual students where they sort 20 terms and phrases into whether it is referring to SEO or SEM.
This is a simple exercise where students sort a variety of communication tools into the categories of paid, owned, and earned media. Good as an introductory activity to this base digital marketing concept.
EXCLUSIVE ACTIVITY FOR MEMBERS
For this activity, students need to match the Integrated Marketing Communication (IMC) tool to its appropriate definition.
A revision crossword for an array of marketing terms and definitions – ideal for reinforcing terms at the end of term. Ideal team-based activity.
An in-class activity for students to understand which products are more suited to the 4Ps (goods) or the 7Ps (services) marketing mix.
EXCLUSIVE MEMBER ACTIVITY
In this activity, students simply match the definition to the type of retailer. A quick test knowledge worksheet for retailing.