Even More Teaching Activities
List of All Marketing Tools for Members
A list of all the free and member only tools available on Great Ideas - contains over 20 tools, premium templates, and games - all in one handy place.
Meeting Target Market Needs
The task is to outline a marketing mix for a holiday that would best suit different market segments.
Handling Channel Conflict
When a firm utilizes multiple channels, it is likely that channel conflict will occur from time to time. This activity is based upon a real business situation. What would your students do in this situation? EXCLUSIVE MEMBER ACTIVITY
Understanding Situation Influence
The task is to match the situation to the appropriate situational factor. This particular exercise examines why a consumer would choose to shop at a more expensive convenience store over a low-cost supermarket.)