Even More Teaching Activities
Example Screenshots of the Expert-level Sim Game
The centerpiece of decision-making is based around a SWOT planning sheet that is automatically produced and updated as the game progresses. Check out some screenshots of the key components of the planning sheet.
Handling Channel Conflict
When a firm utilizes multiple channels, it is likely that channel conflict will occur from time to time. This activity is based upon a real business situation. What would your students do in this situation? EXCLUSIVE MEMBER ACTIVITY
Setting the Promotional Budget
In this activity, you simply need to match each example provided to the approach that the firm has used in setting/determining its promotional budget.
Digital Escape Rooms for Teaching Marketing
These three escape rooms consists of 10 different challenges, built around a theme of a job interview or being a marketing expert. Each challenge is in sequence and needs to be solved first before the next challenge is released - students cannot skip ahead until they solve the puzzle first.