Even More Teaching Activities
Setting Your Price
Students assume that they decide to start a business as a marketing consultant. How much do they need to charge for their consulting services? EXCLUSIVE MEMBER ACTIVITY
Why New Products Fail
The task to identify a list reasons why new products fail and identify which of these factors could NOT be adequately assessed prior to actually going to market with the new product.
What is the Role of a Salesperson?
The task is to identify what particular things would you do/learn in order to be ready as a salesperson and to "hit the road" in a few week's time.
A Successful Entrepreneurial Start-up
This student discussion exercise is built around a video where the founder and CEO of the Dollar Shave Club discusses how the business was built and has been made successful. EXCLUSIVE MEMBER ACTIVITY