Get the Perceptual Maps Template Package for Only $20
(Normally $44 individually – please scroll to the bottom to purchase)
The package includes the:
- Fast Mapping Excel Template – enabling you to make and reviews 100s of maps per hour
- Multi-Dimensional Mapping Template – which allows you to map brands and multiple attributes at the same time
To find out more, please review the videos below OR trial the basic versions for free.
- perceptual-mapping-excel-template-1-to-9-scale = free template – produces on perceptual map at a time
- free-mds-perceptual-map-template = free MDS mapping template (note it is in a zip file)
Video Overview of the Premium MDS Mapping Template
What is a multi-dimension scaled (MDS) perceptual map?
A multi-dimension scaled perceptual map is a more advanced version of a standard two-axis perceptual map, allowing marketers and analysts to visualize the positioning and differentiation of brands based on multiple attributes at the same time.