Even More Teaching Activities
Wispa Chocolate Bar Relaunch
In this video-based activity, students will review an overview of a marketing launch of a chocolate bar that has been reintroduced into the market in the UK. The video provides a good overview of the launch campaign.
Converting Logistics to Customer Value
For this activity, the student task is to determine which parts of Walmart's customer/marketing offerings are made possible due to their efficient logistics system. EXCLUSIVE MEMBER ACTIVITY
Understanding Test Marketing
In this video-based activity, students will review a five-minute video highlighting different approaches to market testing, and then address various questions on the video and the new product process.
Advantages of Our Sim Games
Why are our Sim Games better than other options in the marketplace? There's lots of reasons - find out more!