SWOT Analysis (Free Tool)
This is a free SWOT analysis Excel tool, which is simple and easy to use for students to prepare detailed SWOTs. Also ideal for student assignments and reports.
Excel
Creating Customer Journey Maps (Student Tool and Tasks)
In this task, students download and use the free customer journey map (CJM) Excel template to develop CJM’s for different personas.
Run Cross-tabs in Excel (Free Template Tool)
This is an easy-to-use Excel template tool that allows students to learn how to use and interpret cross-tabs, when analyzing market research data. As well as cross-tabs, the template also allows students to produce charts quickly – an ideal tool for their assignments and reports.