We now have our marketing plan in the right sequence.
But we need to know about the 4P’s. We don’t know what they are. We think that they might be important in preparing our marketing plan?
Somebody gave us this puzzle below and told us that the 4Ps of the marketing mix are all in there somewhere.
But we cannot find them. Can you please point them out to us?
Enter the starting coordinates of each 4Ps marketing mix element. For example, PLACE = 17 (that is 1 down, 7 across).
And enter the coordinates in alphabetic order of the marketing mix elements without any spaces between the numbers.